It is a competition which offers entrepreneurs 3 unique opportunities:
- To showcase their businesses to Ghana, Africa and the world
- Win cash investments and essential skill training
- Gain access to strategic partners and markets for their products and services
The Knowledge Channel (TKC) Africa has signed a partnership with 3FM and YALI West Africa to implement a unique business pitching segment that enables entrepreneurs and social enterprises to pitch their business in 1 minute with the hope of obtaining $10,000 in cash and kind (such as 12 months of business coaching, media engagement, website development and hosting and the opportunity to attending the sort after Young Africa Leaders Initiative (YALI).